Digital visibility for trades businesses
More inquiries from the right customers – and more applications from skilled workers. Even when day-to-day business leaves no time for marketing.
Visible online – despite a full workload.
In most trades businesses, marketing happens on the side or not at all. The order books are often full, the website is a few years old, and someone set up the business profiles at some point. As long as referrals work, nobody notices.
But today, customers and applicants check out a business before they call: on Google, in Google Maps, in reviews – and increasingly by asking ChatGPT. If you show up there incompletely or not at all, you get passed over without ever knowing it.
- Your business appears for “trade + town” in Google Maps and in search.
- Your website loads fast, works on a phone and brings in inquiries.
- Reviews come in regularly – without you having to chase every customer by phone.
- AI systems like ChatGPT name your business when someone in your region asks.
- Applicants find your open positions – and a reason to apply.
What makes the difference in your industry
For trades businesses
Whether electrical, plumbing, roofing or painting: customers search by trade and town – and often decide within the first three entries in Google Maps. A complete profile with services, photos and recent reviews is the biggest lever here.
Google Business Profile at a fixed priceFor workshops
For workshops, trust and availability count: opening hours, services, a sense of pricing and other customers’ experiences. If you show that clearly, you get the inquiry – even against larger chains.
For landscaping
In landscaping, pictures sell. Before-and-after projects on your website and in your business profiles show what you can do – and speak directly to the customers whose jobs suit your business.
Win customers and find employees.
The measures that make you visible to customers also work on applicants: a business that presents itself professionally online, has good reviews and shows how work gets done there is also found as an employer.
Winning customers
Google Business Profile, local search engine optimization, a website that brings in inquiries, and a review process that runs on its own.
Services at a glanceFinding employees
Job ads that appear in Google Jobs, a careers page that shows why people want to work for you – and reviews as a signal of trust.
Little effort for you. Clear results.
You have a business to run. That’s why what I need from you is mainly a conversation at the start, photos from the job site now and then, and your approvals. I take care of the rest – and show you in a short monthly report what it has brought.
First conversation, about 20 minutes
You tell me where things are stuck – I tell you honestly whether I can help.
Assessment
Google, Maps, reviews, competition and AI systems – in writing, with a date.
Proposal at a fixed price
Scope, price and timeframe on a single page.
Next step: a first conversation for your business.
About 20 minutes, by phone or on site at your business in the Trier region. In English or German.