Online marketing for businesses in Luxembourg
I make sure businesses in Luxembourg are found on Google, in Google Maps and in AI systems like ChatGPT – in a country where customers search in many languages. Conversations in English or German.
Why visibility pays off in Luxembourg.
Luxembourg is small, but multilingual and constantly moving: almost half of its residents don’t hold a Luxembourg passport, and almost every second employee commutes in from abroad.
46.6% of them are foreign nationals, from 180 countries.1
What this means: your customers don’t search in just one language. If you describe your services only in Luxembourgish or French, part of your customers won’t find you.
Out of 522,200 employees in total. 53,400 employees come from Germany, 124,900 from France, 51,900 from Belgium.2
What this means: many of your customers don’t live in Luxembourg. They search near their workplace during the day – and decide based on what they find online.
That means more residents regularly speak English than German (22.5%). Cross-border workers aren’t included in this count. As of the 2021 census.3
What this means: an English version of your website and business profile reaches people who don’t search in German or French.
From 10,018 in 2011 to 20,316 in 2021.3
What this means: the English-speaking customer base is growing. If you can be found in English today, you can also be found by those who arrive tomorrow.
- STATEC: population on January 1, 2026, reported by Chronicle.lu on May 5, 2026. chronicle.lu, retrieved October 27, 2026.
- STATEC: “Luxembourg en chiffres,” 60th edition, September 17, 2026 (cross-border workers from Germany, France and Belgium: employees only), summarized by Frontaliers Grand Est. frontaliers-grandest.eu, retrieved October 27, 2026.
- Fehlen, Gilles et al. (University of Luxembourg) for STATEC: “Linguistic diversity on the rise,” RP2021 No. 08, census of November 8, 2021, table 6 (multiple answers). orbilu.uni.lu, retrieved October 27, 2026.
What I take care of for your business in Luxembourg
Business profiles
Fully maintained profiles on Google, Bing, Apple and in business directories – the Google profile first.
Get started at a fixed priceSEO
So that you’re found for your service – in the languages your customers search in.
Web design
Fast, mobile websites, bilingual if you like – built so that visitors find their way to an inquiry.
GEO
So that ChatGPT, Perplexity and Gemini know your business – and the information about it is correct.
For businesses in Luxembourg and the Greater Region
I work with businesses that are based in the region and find their customers here: trades, landscaping, medical and law practices, retail and hospitality, service providers – and founders who want to be visible from the start. My area stretches from Hermeskeil and Trier to Saarland and Luxembourg.
How we work together
First conversation
By phone, video or in person by arrangement – about 20 minutes, in English or German.
Assessment
Where you stand today – on Google, in Maps, in AI systems and compared to the competition.
Implementation at a fixed price
Clear phases, one point of contact, a monthly report you can read in five minutes.
A first conversation for your business in Luxembourg
By phone, video or in person by arrangement. In English or German.